Lex Social Media Bio

BookCampTO Bio

Alexa Clark is a serial entrepreneur, photographer and social media addict based out of Toronto, ON.  She is the Editor + Publisher of CheapEats Restaurant Guide and Managing Partner of Plethora Press. Alexa is also the founder & host of Mini Book Expo - a book sharing site which connects publishers with bloggers. Prior to founding CheapEats, Alexa was found in the interactive technology industry making technology talk.  Alexa can be found blogging on Toronto restaurant on CETOblog.com, on Marketing on OneDegree.ca, and on her personal blog unsweetened.ca

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100-word Bio

Alexa Clark is a serial entrepreneur, photographer and social media addict currently based out of Toronto. Alexa has a BMath from the University of Waterloo and, in 1997, she founded Ellipsis Interactive Consulting - one of Canada's first exclusively New Media focused talent agencies. Alexa is currently the Managing Partner at Plethora Press a micropublishing company which publishes the CheapEats Restaurant Guide series. 

ALTERNATIVE BIOS: 1-liner  |  100 Word  |  Biz Bio |  Food Bio | Blogger Bio

Blogger Bio

Alexa Clark started blogging in 2002, with TheApprenticeBlog.com - a reality-TV blog based on the hit NBC show. After 5 seasons and building an average of 5000 page views per day, she sold on the blog on eBay.  Alexa has a BMath from the University of Waterloo and, in 1997, she founded Ellipsis Interactive Consulting - one of Canada's first exclusively New Media focused talent agencies. Alexa founded and is currently the Managing Partner at Plethora Press a micropublishing company which publishes the CheapEats Restaurant Guide series.  Alexa currently blogs about herself on Unsweetened.ca; Toronto restaurants on CETOblog.com; Ottawa restaurants on CEOTblog.com; food on In The Kitchen; and social media, blogger relations and marketing on OneDegree.ca

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Food Bio - Alexa Clark

Alexa’s culinary adventures started early one Sunday morning when she decided to make her parents scrambled eggs in an electric skillet. Ingredients? 1 dozen eggs, 1lb of butter, 1 bottle of soy sauce. Luckily the skillet was off. So was breakfast. However, her love of greasy spoon breakfasts was born that fateful morning.

Alexa started working in the food industry at the age of 5, selling organic vegetables in the Saint John City Market. By 13, she was working in her first professional kitchen. She wrote her first cookbook, exclusively for friends and family, in 2000. Waitressing her way through a BMath, Alexa leveraged her resulting high tech career to subsidize eating her way through the finest restaurants and diviest of dives everywhere she went.

Saturday mornings were spent chasing down the best greasy spoon breakfasts and lunch hours were consumed searching for Chinatown’s best char sui fun and dim sum.

Finally Alexa decided it was time to merge her worlds of business, technology and food to create and publish the CheapEats Restaurant Guide Series. With over 15,000 copies sold of CheapEats Toronto & CheapEats Ottawa, Vancouver and Montreal are next in line for CheapEats guides of their own.

On the side, Alexa cooks, blogs, and continues to pursue her other fascinations: business and technology.

You can read some of Alexa's food blogging on the award-winning food blog In The Kitchen, and on the CheapEats blogs: CETOblog.com & CEOTblog.com

Photo credit: Rannie Turingan

ALTERNATIVE BIOS: 1-liner  |  100 Word  |  Biz Bio |  Food Bio | Blogger Bio

1 Liner Bio

Alexa Clark is a serial entrepreneur, blogger, photographer and social media addict currently based out of Toronto, ON.

 

ALTERNATIVE BIOS: 1-liner  |  100 Word  |  Biz Bio |  Food Bio | Blogger Bio

Business Bio

Alexa Clark is a serial entrepreneur, photographer and social media addict currently based out of Toronto, ON. She founded Ellipsis Interactive Consulting - one of Canada's first exclusively New Media focused talent agencies. As a way of learning more about blogging technology Alexa created and ran TheApprenticeBlog.com - a reality-TV blog based on the hit NBC show The Apprentice for 5 seasons, building readership to average 5000 page views per day (on and off season) before selling it on eBay.  

Currently Alexa is the Managing Partner of Plethora Press, a micropublishing company formed to publish the CheapEats Restaurant Guides.  Alexa created created the concept, and continues to edit and publish the CheapEats Restaurant Guide series with over 15,000 copies sold so far.  With three editions of CheapEats Toronto and two of CheapEats Ottawa under her belt, Alexa is working on expanding the series to Montreal, Vancouver and beyond.

Prior to launching her first business, Alexa ran the technical and production side of an interactive marketing boutique as the Senior Technical Manager where clients included: YTV, GM, The Junos, RBC, Proctor & Gamble and Bell Canada. Alexa also worked at Nortel, Bell Northern Research, Cognos, and IBM as both a techie (programmer/software designer) and a suit (project manager/team lead). Alexa has a BMath from the University of Waterloo.

Alexa blogs about social media, blogger relations and marketing on: 

• Canada's Online Marketing Hub: OneDegree.ca

ALTERNATIVE BIOS: 1-liner  |  100 Word  |  Biz Bio |  Food Bio | Blogger Bio